Fusion Unlimited is a well-established specialist internet marketing agency based in Leeds. With over 11 years’ experience, we are at the forefront of digital marketing for our long standing blue chip clients. We specialise in offering bespoke solutions utilising a range of channels including SEO, PPC, affiliate marketing, display advertising, social media and consultancy. With ROI and performance running through our blood, we get the best results from online marketing using the most sophisticated tracking and analytics tools.
We are currently have the vacancies outlined below. We offer competitive salaries dependent on experience and the potential to develop your career with one of the top full service marketing agencies in the North of England.
Please note, all roles are permanent and you will be based in our office in Leeds, England.
If you are interested please email your CV and covering letter to alanna.turner-hardy@principlesagency.co.uk.
Vacancy: PPC Search Senior Executive
Reporting to: Head of Campaign Performance/Account Director
We have a very exciting opportunity available for a candidate with a sound understanding of PPC search marketing (12 months experience), who is looking to develop their PPC search skills working on some of the UK’s most exciting brands.
As a part of a very knowledgeable and passionate team, they will be responsible for day to day reporting, analysis, development and recommendations of some of our key PPC search accounts across all major engines.
The candidate needs to be comfortable working with excel and statistics, and has a passion for numbers. They need to have a sound understanding of tracking and analytics and be driven by results to deliver return on investment.
The candidate will be trained to a high level to optimise and develop PPC search accounts using the latest tools and bid management software. We are also looking for someone who is keen to expand their knowledge of PPC, utilising all of the latest product developments and betas.
Responsibilities:
Manage and control PPC search marketing campaigns on a daily basis
Produce bespoke monthly / weekly / ad hoc reports within set timeframes
Analyse campaign performance and provide recommendations for refinement / optimisation
Utilise specialist tracking, reporting and analytics systems to analyse and manage campaigns
Utilise specialist industry research tools to identify opportunities
Liaise closely with major online media owners including Google, Yahoo and Bing
Direct client responsibilities
Be responsible for projects and respond to client requests
Remain at the forefront of all PPC changes / betas / news
Manage set campaign budgets and utilise them to their full potential in line with objectives
Person Specification:
Excellent communication skills
Excellent analytical skills
Excellent organisational skills
Sound understanding of PPC marketplace
Able to work on own initiative and as a part of a team
Sound knowledge of the Microsoft Office suite of programmes, especially Excel
Good organisational skills
12 months recent PPC experience
Preferably GAP Qualified (but not necessity)