Google have added a feature to Analytics that allows you to view data for exact match keywords for your AdWords campaigns. The new addition aims to give advertisers a better understanding on what happens after a user clicks on your ad. Read the rest of this entry »

Google appear to be testing a new feature on their search results pages which displays recommended brands for certain search queries. Malcolm Coles was the first to report on this and used ‘digital cameras’ as an example. Read the rest of this entry »

Mobile advertising in the UK has grew by 32% according to research from the Internet Advertising Bureau and Price Waterhouse Cooper. Read the rest of this entry »

Google have provided some useful information to help webmasters get video content indexed more effectively. Read the rest of this entry »

Google have added one of the most significant and useful features to its Webmaster Tools to date that finally allows you to see data on impressions and clicks for natural search! Read the rest of this entry »

Twitter has announced that it will allow paid advertising for the first time.  Since its establishment there has been continued speculation when Twitter will incorporate paid advertising and we finally have an answer. Read the rest of this entry »

Google announced before the weekend that site speed is now officially a component of their ranking algorithm. Read the rest of this entry »