Archive for the ‘Advertising’ Category

Monday, March 1st, 2010

Twitter To Introduce Search Ads

Twitter is working on a plan that will allow advertisers to display text ads in search results. (more…)

Tuesday, February 23rd, 2010

Google Improve Ad Management With DoubleClick for Publishers

Google yesterday announced a revamp of DoubleClick called DoubleClick for Publishers (DFP) as part of their ongoing bid to help online publishers make the most from their content. (more…)

Thursday, February 18th, 2010

Online Brands Increasing Spend On TV Advertising

Online brands have increased spending on television advertising over the past 5 years in a bid to boost their brand presence according to new research from Nielsen Media Research. (more…)

Tuesday, February 9th, 2010

UK Advertising Sector To Grow In Q3

The UK advertising sector is expected to grow in the third quarter of 2010 following a decline of 12.7% in 2009. (more…)

Monday, November 30th, 2009

UK Online Retail Market Worth £25bn in 2010

The accountancy firm, Deloitte have today announced that the UK online retail market will hit £25bn in 2010, a massive increase of £16bn in just 5 years (2005 UK online retail market £9bn).

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Monday, September 14th, 2009

TV Adverts Taking Search Into Account

*edited on 21.00 on 14/09/09 as some information was not correct

On the weekend I spotted something that I have not before. Perhaps this has been happening for a while however I saw two adverts on the television that placed emphasis on searching for a phrase to get to their website over prompting people to visit directly. (more…)

Tuesday, August 18th, 2009

New Features for Google’s Insights for Search

Google have expanded their insights for search tool today by adding a number of new ‘international’ features.

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Wednesday, July 29th, 2009

Microsoft and Yahoo! Finally Agree Partnership Deal

Microsoft and Yahoo! have finally officially announced the search deal that has been heavily anticipated for the past few years. (more…)

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