Archive for March, 2010

Wednesday, March 31st, 2010

UK Online Advertising Still Strong Despite Possible Drop

An annual report from the Internet Advertising Bureau has shown that online display advertising in the UK has risen by 11% year on year to £709m in 2009. (more…)

Tuesday, March 30th, 2010

Facebook to change “Become a Fan” button to “Like” on Fan Pages

It seems that the Facebook “Become a Fan” frenzy will soon be coming to an end. According to the site Clickz, Facebook has started contacting ad agencies informing them that the “Become a Fan” will be changed to a “Like” button in the next few weeks. (more…)

Friday, March 26th, 2010

5 Tips On How To Keep Your Affiliates Happy

Ever wondered why the percentage of affiliates that sign up for your affiliate program and then become active is quite low?
Noticed how the vast majority of sales is always generated by a few percentage of affiliates?
Perhaps you are not quite giving affiliates what they want. (more…)

Wednesday, March 24th, 2010

Google Introduce Search Funnels Feature On AdWords

Google announced yesterday a new beta tool for Adwords called AdWords Search Funnels. The new feature gives advertisers more understanding on the consumer interaction with their search ads during the buying process including the search ads the consumer saw or clicked on before they finally purchased and which keywords have helped drive the transaction. (more…)

Tuesday, March 23rd, 2010

Facebook Target $2bn Ad Revenue In Next Two Years

Facebook is expected to generate more than $2 billion in advertising revenue in the next two years according to an article in The Australian. (more…)

Wednesday, March 17th, 2010

Twitter Announce @Anywhere Platform

Twitter announced on Monday that it is releasing a new platform that will make it a lot easier for websites to integrate Twitter features. (more…)

Thursday, March 11th, 2010

Study Finds That Users Are Indifferent To Real-Time Search Results

A Study conducted by OneUpWeb has found that many users are indifferent to the real time results that are now being incorporated into search engines. (more…)

Monday, March 8th, 2010

Microsoft To Use TV Ads In UK To Take On “Goliath”

Microsoft is to launch a television advertising campaign in the UK persuading people to switch from Google to Bing. (more…)

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