iCrossing yesterday released the US search engine market share figures for September.
According to the iCrossing data Google holds a 76.7% share of searches, with Bing increasing slightly month on month to 8.2% and Yahoo decreasing to 11.1%. This data is representative of actual traffic levels received from search engines, picked up by iCrossing’s own analytics tracking across enterprise level sites, compared to the web as a whole which is what Hitwise and comScore stats are based upon.
When these stats are compared to those of Hitwise and comScore the impact of utilising the web as a whole are clearly evident. As different as these three sets of stats are, one main trend can be seen throughout: Google is still top and is still growing!
september share of search table
Some visual representations of the iCrossing stats can be found below, courtesy of iCrossing and search engine land.
