Once again here is another recap of some of the interesting posts involving search this week including tips on getting your Facebook fan page ranking as well as other tips…
New StumbleUpon Adds Search, Social Elements
With Twitter and Facebook getting in on the search action it appears another major social platform is doing likewise. StumbleUpon flies under the radar at times however this post from SELand explores some new amendments that suggest it wants a piece of the search action also.
This is quite an interesting post. Google whacking seems like a thing of the past now (an explanation for Google whacking is given it the post) however it seems you can get a single results in Bing. I tried the example given in the post and it displays more than 1 result so perhaps in doesn’t apply to the UK version…
4 Visual Charts on the Value of SEO Tactics
This is an interesting an original post from Rand @ SEOmoz exploring the value of SEO through the use of graphs. Well worth a look.
How to Turn Your Glossary into a Long-Tail Search-Marketing Machine
As important as it is to get good rankings for core keywords it is just as important to be as visible as possible across a whole spectrum of keywords to do with your industry. For this reason the key to achieving maximum potential out of your site is getting some long-tail traffic. Long tail keywords are ideal as they are cost effective, easier to achieve, and more than likely highly relevant to the user query. This post explores a good strategy for expanding your scope for achieving long-tail traffic through expanding on glossary pages.
See What Googlebot Sees On Your Site
Google Webmaster Tools have recently launched a labs section with a host of new features that are not ready quite mature in their development to be put to the mainstream. However there is one tool that is likely to prove extremely useful for SEO and developers is the Fetch as Googlebot tool which lets you see exactly what Googlebot is served when it requests a URL from your server…
8 Tips For Getting Your Fan Page Found In Facebook Search
Many businesses are using Facebook as part of their online marketing efforts and one of the most popular strategies is the creation of fan pages. However many people do not know how to fully leverage them and due to this never quite gain the full potential. This post from SELand gives 8 very good tips for getting the visibility you crave…
Does Google consider the URL of an image?
A simple question but one that is worth clarifying. Matt Cutts gives a quick answer on YouTube.
Sorry, Yahoo, You DO Index The Meta Keywords Tag
Last week Yahoo announced that it no longer supports the META keywords tag which we posted also posted about. Well it would appear from an experiment form SELand that Yahoo still does take them into consideration. Is it possible that this is a rarity and that it is gradually getting phased out?
Winning the SEO Battle at Every Step of the Purchase Path
This is another interesting post form Rand and explores something that should be part of every SEO’s philosophy and this is paying attention to search behaviour. It is no good just optimising for a selection of competitive phrases, getting the results, and then stopping. People’s search behaviour is a process and so you should be looking at increasing visibility across the whole of this process. As Rand says it is a Marathon not a sprint…