The Week In Search – 17/07/09 Recap

So another week has gone (time seems to be flying of late) and so once again I present a list of things we have been reading this week so here goes…

Izea to launch sponsored Tweets service

Social media marketing firm Izea is launching a platform that will allow advertisers to sponsor conversations on Twitter. In what could be a clever move by Izea Sponsored Tweets (which is set to launch on July 20 with 200 users of the microblogging site) will see people add sponsored links to their tweets.

SEO & PPC budgets set to double by 2014

Well the title says it all. Figures from Forrester predict spend on PPC and SEO will increase steadily over the next 5 years!! Good news for us I guess

Twitter pulls Moonfruit campaign from trending topic

Interesting development in the Moonfruit campaign which involved offering to give MacBook Pros to users who tweeted #moonfruit . Twitter have incidentally pulled them from their trending topics after it topped it for a number of days.

Google Ranking and CTR – how clicks distribute over different rankings on Google

This is something we have been after for a while and finally we have found it! In a nutshell it details the click-distribution over the search rankings. No surprises that if you’re first in Google you get the most clicks…

Report: Google Has Nothing To Fear From Bing Itself

Well we keep following this topic and it would appear - with the help of research from JPMorgan  - that Google have nothing to worry about when it comes to Bing afterall.

Bing’s Impact: 3 Things Search Marketers Need To Know

This is a great article. We all need to pay attention to Bings differences and incorporate them into our SEO strategies and this article from Search Engine Land covers 3 very important aspects.

The Seven Twitter Sins: Twitter spam techniques

Everyone is using Twitter now however not everyone is using it correctly which could do more harm to their business than good. This is a great article giving a list of Twitter spam techniques…so if you’re guilty of doing any of them stop now! ;)

The 10 Twitter Commandments

On the subject of using Twitter properly and the etiquette involved this is a good list of 10 things ‘thou shalt not’ do.

Search with My Location for iPhone 3.0. And All that Jazz

I also blogged about this yesterday but here it is from the horses mouth. A great little addition to mobile search and one which I’m sure will prove popular.

Fun

Tweeting the Revolution

We posted about this the other day however if you are interested in reading The French Revolution by Matt Stewart then here is the place to do it.

Getafe CF 09/10 Joma Kits

This is pretty funny. This is Getafe’s kit for the new season (apparently) not sure whether it is ingenious from Burger King or hideous…I think I’m swinging towards the former!

Enjoy!

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