So then yet another week. The list of what we have read seems a bit thinner this week (I blame the sun!) however once again I have compiled a list of the things we have read and got us talking in the office.
July 3rd, 2009
The Week In Search – 03/07/09 Recap
July 3rd, 2009
Google Up Ante With Blog Search Improvements/Additions
In among the necessity to get up to the minute information Google has made a few improvements to their Blog Search. The first feature is that Google have added RSS and Atom feeds which can be seen under “Subscribe” situated on the left. This allows you to subscribe to any topic or story in any feed reader. Read the rest of this entry »
July 2nd, 2009
Bing (With The Help Of Twitter) Takes Step Further into Real Time Search
We have written a lot about real time search of late however we all feel that it is an area of great interest. We are quite possibly witnessing the beginning of something that will change online marketing as we have grwon to know it… Read the rest of this entry »
July 1st, 2009
Google Make Subtle Change To Search Results Page
Just checked Google today and it appears that something has changed in the search results page. After much puzzlement to what it is it seems that the logo at the top has been shrunk. Not sure why this decision was made but I must admit it does look a bit sleeker…
Read the rest of this entry »
June 30th, 2009
PPC Impressions Increase For Travel Sector
According to a report from Efficient Frontier the travel marketers’ PPC campaigns appear to be seeing higher returns during the economic recession.
Statistics have shown that the impression values for the UK travel sector have increased by 32% from Jan-March 2009 compared to the same date range in 2008. Read the rest of this entry »
June 29th, 2009
Internet Advertising Spend Leaves Press and TV in its Dust
The Advertising Association has today released their annual Advertising Statistics Yearbook. The yearbook announced that UK advertising expenditure fell by 4% in 2008 to £18.6 Billion. This compares to a 4.3% positive annual growth in 2007. It is not all bad news as the yearbook goes on to state that internet advertising expenditure growth was 19.1% from 2007 – 2008. Proving that in the current economic climate many companies are more comfortable investing their money into online.
June 26th, 2009
The Week In Search - 26/06/09 Recap
Okay so we reach the end of the week and once more we have a recap of the things we have been reading on the net this week.
June 26th, 2009
Michael Jackson Shows Twitter is King and Google Lagging in Search Trends
Back on Sunday TechCrunch posted an article on which platform provided the best trending topics and concluded that Google appear to be behind Bing when it comes to search trends. With the news of the passing of Michael Jackson I thought this would be a good opportunity to explore whether this holds true for a major breaking story such as that of Michael Jackson’s untimely death. So within moments of finding out about it late last night I looked into the search trends tools for Google, Bing, and Twitter.